Online Retail Light Bladder Underwear Business for Sale Hawkes Bay but NZ Relocatable

Online website selling underwear for light bladder leakage 

Business for Sale Description

Online Retail Light Bladder Underwear Business for Sale Hawkes Bay but NZ Relocatable

www.discreetdelicates.shop is a website used to sell cotton padded underwear for light bladder leakage online. 

The target market is women over 50 years. This demographic is becoming more comfortable with online shopping, especially since lockdown. This is a growing demographic with our ageing population. There is research by big companies that sell incontinence pads that lists this as a significant growth market. 

Washable underwear are currently a hot product in the feminine hygiene for menstrual products space, and most retailers are expanding to include incontinence products. 

Orders are placed anytime through the Wix website and app, and the owner fulfils the order and posts it out to the client. 

Online marketing and some print media advertising is suggested 

This is a very simple online business suited for someone wanting to work from home with secure storage for stock, or someone wanting to add an extra income source.

Business Resources

Purchase includes approx 10000 stock units, to be sold at $29.99 each or less according to listing online. 

eco friendly packaging to post or courier, some pre paid postage. 

Marketing learnings since founding; what does and what doesn't work and the best value for money with advertising.