Ad ID: 109485

Craft Spirits Business for Sale Auckland

Blush Gin. NZ Award Winning Premium Craft Spirits Company.


Why buy this Craft Spirits Business

Craft Spirits Business for Sale Auckland

Exceptional opportunity to acquire a New Zealand success story and a front-runner in the NZ craft spirits market.

This well-established business has made significant waves in the craft spirit market and the product sits proudly on many a liquor outlet’s shelves next to very high-profile international brands.

Blush was founded some 6 years ago by owners Chris & Elliot who had a common passion for the wine and spirits industry and a love for great food. Hundreds of hours of infusion and experimentation later and the pair came up with the magic recipe and the first batch was produced in 500ml jam jars!

The company has grown to enjoy annual sales of over $1.2m (ex GST).


Blush is serious about making a quality Gin. It’s triple distilled and hand-crafted. From the flavour to the bottling and labeling, every detail has had attention paid to it. There is something to be said for being locally made. 

In the last few months, the company has launched a new range called “Weekender” at a price point that allows distribution through a network of liquor outlets where the premium Blush range would not fare so well.

In addition to Gin, the company also produces 2 lines of Rum and there are recipes and plans for other products.


Blush Gin is situated in a warehouse on Auckland’s, North Shore. Here, the company produces the syrups and infusions that then go to a third-party distiller where the final product is realised. Bottling and labeling is all handled off-site and the product is then sent to wholesalers and liquor stores around the country.

The 2 owners run the operation and that’s all that’s needed! Everything else is outsourced.


  • Extremely well-established product
  • 2 Gin products – both premium and artisanal and at different price points
  • Rum lines are already ‘in play’ and other products ready to launch
  • Huge amount of IP available with the sale
  • Production contracts in place
  • Strong network of retail distributors
  • Sales of $1.2m (new The Weekender product is not included in this)
  • "Weekender" product is conservatively estimated at $300k additional sales year 1
  • Flexible premises with strong lease and low rent
  • Surplus of $300,000 for a working owner (not inc increase from Weekender)
  • Massive growth potential


You possibly could be from the liquor industry, but it is more likely that you are attracted by a very well-established, NZ brand that is going places!  Use your transferable business skills and choose your own role in this attractive business.  Will it be Sales?  Marketing? Operations? Maybe you just want to oversee the whole thing and put someone else in a role.


Well, just look at the brand! How cool would it be to own a slice of the NZ craft spirits market and with such a cool ‘on trend’ product.  The reviews are sensational and Blush mostly wins any taste test it is entered in to.

The hard yards have been done here.  This is a brilliantly set-up business ready for someone to take it to the next level. Fancy taking on the world?  Why not?

Significant assistance and support is available from the current owners and – here’s the really great thing – one of the owners may look to stay on for an extended contract.  Absolute peace of mind for you, then!

Asking $1.29m plus stock

To learn more watch the video here: https://www.youtube.com/watch?v=1JmNfEB11t8 or go to linkbusiness.co.nz/EL03621 and press the “Enquire Now” button to complete an online confidentiality agreement.

Nick Giles, 021 676 832, nick.giles@linkbusiness.co.nz

Rafiq Bhamani, 021 129 1916, rafiq.bhamani@linkbusiness.co.nz

***Some details of the business for sale are confidential and can only be disclosed upon contacting the broker and a completion of a Confidentiality Agreement. Due to the confidentiality of this business a stock photo image may be used to represent the business.

#buybusiness #gin #blushgin #liquor


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For more info
Contact: Nick Giles

Nick Giles

021 676 832
Link Business (Ellerslie)
Licensed REAA 2008
Broker Ref: EL03621

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